The Long Game

Designer: Henry Kuckens

Project Lead: Adam Rose-Levy

Agency: Dysrupt

Design for paid/organic social assets and OTT campaign.

The Long Game tells a true story of the San Felipe Mustangs, a group of Mexican-American youths located in Del Rio, Texas. In the 1950s, the group set out to play golf at a white country club in town. Despite prejudice, the Mustangs overcame these obstacles to become the 1957 Texas state champions.

Campaign Design